5 SEO Opportunities You’re Missing Without Video Transcription

Posted by Courtney Wilson on March 2, 2015

Videos can have an amazing effect on your website’s SEO. However, to reap the full benefits of digital video, it's not enough to simply post a video to your page and walk away. Instead, you should provide a video transcription to bolster your SEO opportunities. In the following post we lay out five SEO benefits of video transcription you may be missing out on.

Transcription Makes Your Video Content Indexable
Even though videos are considered content, search engine crawlers are unable to understand and index the visual and audio content of a video. Transcripts are textual representations of the spoken content in a video and solves this problem. If you consider a news article, there is typically a title, byline, and body of the text. Each of these elements can be crawled and indexed by search engines.

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A Guide to Navigating the Maze of Video Accessibility Regulations

Posted by Damian Rochman on February 23, 2015

On any given day, 82 million Americans watch 1.6 billion videos. College-age students (ages 18-24) are the biggest online video consumers, in fact the average 18-24 old watches almost 400videos per month. This generation grew up in an online world where video is available on-demand, on every device, and they expect to experience the same in their learning environment.

Universities and colleges are leveraging video to transform the way students learn, communicate and collaborate. Whether it is remote or online learning, lecture capture, “flipped classroom” or massive open online course (MOOC), video is at the center of every growing trend in the education sector.

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CloudFactory Receives $2 Million Investment from The Rockefeller Foundation to Tap Skilled Kenya Workforce

Posted by SpeakerText on February 13, 2015

CloudFactory Chooses Kenya to Expand its SpeakerText Captioning and Transcription Business

DURHAM, N.C., February 13, 2015CloudFactory today announced it has received a $2 million Program Related Investment from The Rockefeller Foundation to expand its SpeakerText service, for fast, accurate video and audio transcription. 

The Foundation made the investment under its Digital Jobs Africa initiative, a seven-year, $100 million effort to improve a million lives by connecting high-potential but disadvantaged youth in Africa to sustainable digital employment opportunities and skills training. The Foundation’s investment comes shortly after CloudFactory received $3 million in Series A venture funding.

CloudFactory is an online work platform for data-intensive processes, which allows technology companies to add human-powered features to their software platforms. CloudFactory’s SpeakerText service combines human and machine intelligence to provide high-speed, high-accuracy video and audio transcription. SpeakerText splits video and audio recordings into 10-second clips and dispatches them to large groups of workers for quick transcription. The Foundation’s investment will help create jobs at scale for the previously unemployed. 

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Evolution of Education: From Traditional Classrooms to eLearning

Posted by Katrina Wertz on February 5, 2015

In 1984, educational psychologist and University of Chicago professor Benjamin Bloom published a study entitled “2 Sigma Problem” in an educational research journal. The study, which centered around education techniques found that the average student tutored one-to-one using mastery learning techniques performed two standard deviations better than students who learn via conventional instructional methods.

Bloom recognized that implementing one-to-one tutoring is “too costly for most societies to bear on a large scale” and thus impractical. Therefore, he tasked his researchers to “find methods of group instruction as effective as one-to-one tutoring.” 

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